Team

Andrea is a successful CEO and GM – with an over 15 year experience – in Outdoor, Work & Safety, DIY, Industry at European and Worldwide level. Strong expertise in turnarounds, development of international sales, execution of relaunch strategies. Deep commercial experience with focus on multi-channel organizations, B2B and e-commerce/web solutions. Skilled in managing plant restructurings, productivity programs in Ops., brand/product positioning in accordance to a good/better/best logic. Strong believer of Passion as business key success factor, as strong Values create Leadership and People engagement. A clear and challenging vision enables people to be inspired and fully meet targets and – more importantly – have success as a Team.